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Ford Brings The Heat With Custom Bronco Concepts For SEMA

In a nod to the endless possibilities of customization, Ford will be showcasing five incredible project vehicles at this year’s SEMA Show, which is all part of its Ford Custom Garage initiative. Among the custom vehicles that Ford will showcase are the Bronco Wild Fund Project Vehicle and the Bronco Sport Wild Fund Project Vehicle. These two project SUVs are concepts for potential future Ford Custom Garage packages.

2024 Ford Bronco driving
2024 Ford Bronco

The 2024 Ford Bronco continues its off-road legacy with a standard turbocharged engine for more power across all trims. It comes in two and four-door configurations, with the option of a hardtop, soft top, or retractable roof.

Make
Ford
Segment
SUVs
Starting Price (MSRP)
$39,630
Engine/Motor
2.3-liter turbo I4, 2.7-liter turbo V6, 3.0-liter turbo V6
Horsepower
275-418 hp
Torque
325-440 lb-ft
Drivetrain
4WD
Transmission
10-speed automatic/7-speed manual
Max towing capacity
4,500 lbs
Max payload capacity
1,322 lbs
2025 Ford Bronco

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Bronco Wild Fund Project Vehicle: A Concept with a Mission

This concept Bronco Big Bend 4-door is powered by a 2.3-liter EcoBoost engine, and it is a project that reflects Ford’s commitment to preserving nature’s trails for future generations. This Bronco concept has been designed with inspiration from the Bronco Wild Fund. Ford’s Custom Garage kit for this Bronco features 7-spoke rims in a unique concept green, a Ford Performance-tuned Bilstein 2-inch lift kit, and custom Katzkin leather seats that embrace the rugged Bronco aesthetic. Adding Ford Performance Parts Tube Doors and a Power Soft-Top, this Bronco concept is ready to bring drivers closer to the great outdoors and take on some off-road trails.

Bronco Stroppe 1

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Bronco Sport Wild Fund Project Vehicle: Built for Adventure

The Bronco Sport Wild Fund Project Vehicle elevates the adventurous Bronco Sport Badlands Sasquatch edition with future-forward customizations. Possibly a custom kit set to roll out in 2025, this 2.0-liter EcoBoost-powered Bronco concept offers a glimpse at potential Ford Custom Garage packages to improve off-roading capabilities. That’s why it’s outfitted with 17-inch Free Wheeling wheels in a concept green color and a Ford Performance lift kit. The Bronco Sport Wild Fund concept is designed to look good and be functional on and off the tarmac. Custom graphics, Katzkin seat covers, and additional off-road-inspired elements bring an outdoor-ready feel to this capable vehicle.

Along with these two Bronco concepts, Ford is also showcasing two Ford F-150 projects and a special 1969 Ford F-100 developed in association with Solomon Lunger.

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2025 Ford Bronco Free Wheeling Package

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About Ford Custom Garage

Ford Custom Garage kits are special, limited-edition bundles packed with parts to let customers upgrade their Ford vehicles with unique styles and performance boosts. Ford Custom Garage packages offer everything from stylish wheels to upgraded suspension and high-performance engine tuning, all designed, built, and tested by Ford. Currently, only two packages are available – Matte Black and Sinister Bronze for Bronco and Ford F-150.

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