Summer is here and to ensure this season is one to remember, Vodacom is turning up the heat by giving away R500 million in prizes and rewards as part of its latest V-Up Summer Promotion.
Customers can V-Up their summer with free Daily plays to unbox exciting rewards and prizes. There’s also the chance to unbox more by completing personalised behavioural V-Up Achiever goals exclusive to VodaPay to receive Mystery Rewards, earn VodaBucks and be in the running for the grand prizes.
This year, customers can win cars, cash prizes, fuel and shopping vouchers, home appliances and so much more as Vodacom continues to celebrate 30 years of connecting customers to what they love. VodaBucks is Vodacom’s virtual loyalty currency designed to entice and reward customers for their loyalty on the Vodacom network.
“This summer, Vodacom is capping off its 30th birthday year with a vibrant new V-Up Summer campaign to enable customers to enjoy their festive season to the fullest and have something to celebrate into the new year. We are giving away half a billion rand in prizes and rewards as we say thank you to customers for their loyalty to Vodacom as their mobile brand of choice,” says Rishaad Tayob, Consumer Business Director of Vodacom South Africa.
This year’s V-Up Grand Prizes include:
- Five Toyota Starlet 1.5l XR MT (75J) cars, to be drawn on the first of the month from November to March.
- 250 cash prizes of R2 000
- 100 cash prizes of R1 000
- 60 fuel vouchers for R3 000
- 30 shopping vouchers for R3 000
- A Thusano Basic Solar Kit
- Samsung 13kg top loader washing machines
- Samsung Galaxy S24 Ultra smartphones
- Samsung Galaxy Fold5 smartphones
- HONOR Magic4 Pro smartphone
The prize bonanza also includes content-specific bundles and digital content subscriptions, such as a 12-month Prime Video Mobile Edition subscription plus 3GB of Prime Video streaming data, courtesy of Vodacom. To qualify, customers must complete preselected V-Up Achiever goals in the daily unbox.
Postpaid customers can also enjoy 12 months of Prime Video Mobile Edition, courtesy of Vodacom when they sign up or upgrade to RED Core and RED Flexi plans, so they can enjoy their favourite entertainment over the holidays and beyond on the Prime Video app.
There are also data, voice and integrated bundles, discounts on Vodacom products and services, VodaBucks rewards, online courses, as well as lifestyle vouchers for food, clothing and personal care items up for grabs.
“We are keenly aware that consumers have faced difficulties over the year, from inflation to rising food prices – a recent report reveals that food prices have risen 50% since 2020. As a purpose-driven organisation, we believe in empowering our customers with products and services that make a positive difference. V-Up Summer supports this ambition with an array of rewards and prizes that will change lives for the better,” adds Tayob.
V-Up Summer is open to all Vodacom prepaid, hybrid and contract customers, who can participate through the VodaPay or USSD channel by dialling *133#. Customer can choose to V-Up this summer and receive three free Daily plays to unbox rewards and prizes on VodaPay or one free play via USSD, with the option to buy up to five additional Daily V-Up plays for one VodaBuck each.
VodaBucks is an award-winning loyalty programme that adds extra value to Vodacom’s V-Up Summer campaign, offering customers even more rewards for their engagement with Vodacom. The loyalty programme scooped two awards at the South African Loyalty Awards – Best Loyalty Programme in Telco and the Best Use of Gamification in Loyalty.
Customers can also access the Achiever and Exclusive to VodaPay V-Up boxes to pre-select and complete a behavioural goal, such as purchasing airtime, spending VodaBucks, watching a video or engaging on Daily V-Up, to stand the chance to earn rewards and win further prizes. All winners will instantly be notified of their rewards and prizes by SMS.
The V-Up Summer Promotion will run until 28 March 2025.
